Ritual is a vitamin and supplement brand aiming to bring a new level of transparency to the health and wellness industry. As a Certified B Corporation, they have pioneered a new standard of high-quality multivitamins and supplements that are backed by science and Made TraceableTM with a visible supply chain providing the source of each ingredient to its consumer. Together with leading scientists, researchers, and advisors, Ritual has developed products based on thousands of independent research studies and now has one of the leading prenatal multivitamins in the U.S. Their vegan protein is the first protein to be Informed Protein Certified and their flagship multivitamin (Essential for Women 18+) received USP verification, a certification held by less than 1% of supplement companies. Ritual's multivitamin has a patented beadlet in oil technology and the vitamin is backed by a peer-reviewed and published human clinical study. Ritual's products are available direct-to-consumer, via single purchase and subscription, as well as on the shelves at select retailers.